The Nanaimo 150 logo
The Nanaimo 150 corporate logo and street banner was designed by local artist Amy Pye.
The designs were inspired by the convergence of land and sea, and the unique blend of urban and rural life that makes our landscape truly exceptional. Pye's design will grab attention and inspire thoughtful reflection throughout the year. '150' becomes more than just a number, and instead takes on life and transformative shape as it tells its story:
- Rural tradition meets urban innovation in a harmonious visual balance between nature and our modern city, as recognizable symbols of our diverse landscape transform the shape of the 1-5-0 and cascade down the banner;
- fertile countryside meets bustling
city streets;
- the flight of an eagle reveals the bounties of the sea; and
- a soaring seaplane finds the solid structures of an urban centre.
These dynamic relationships are highlighted by the artist, coming to life as balanced opposites.
The street banners will be installed along Nanaimo's streets and in our parks, and the corporate logo will be integrated into the City's everyday business for the year ahead.